My digital media advisory services are underpinned by the overarching objectives of:
- Defining and communicating brand identity, concept and story to existing customers and new audiences;
- Increasing brand awareness and maximising engagement across key digital platforms; and translating these online interactions into tangible sales.
SNAPSHOT OF SERVICES
DIGITAL MEDIA RELATIONS
& CORPORATE COMMUNICATIONS
My project portfolio extends to digital media relations and corporate communications for global conglomerates such as Vedanta, with a view to providing integrated campaign support for brand concept and story, including:
- Branding guidelines and tone of voice;
- Grassroots marketing activities;
- Editorial exposure on online digital media platforms;
- Content production and copywriting for digital marketing, e.g. newsletter management;
- Website design and updates;
- Competitor analysis; and
- Event management from design & development to hosting and execution.
For more detail on my project experience, including my work with Future Group & Vedanta, please explore my project portfolio, here.